E-Commerce 201
Saudi Electronic University
College of Administrative and Financial Sciences
E-Commerce Department
Group Project
Group Names: | Group IDs: |
Course Title: Introduction to E-Management | Course Code: ECOM 201 |
Academic Year/ Semester: 2022/2023-3rd Term | CRN: |
Instructor Name: | |
Student Grade: out of 20 | Grade Level: Low/ Mid/ High |
ECOM 201 Project
Overview
Suppose your group works as a virtual team in a Saudi company that deals with local and global clients. The company main purpose is to provide digital marketing services and solutions. A task has been given to you by the CEO. The task includes building a connection with a South African brand that wants to open an office in AL Khobar, Eastern Province. The task is considered completed when you propose a strategy to the international company representative and receive their feedback.
Requirements
The group needs to be divided as follows: one team manager, one representative from the international brand, one technical support expert, and one or two general members.
Write a reflection on your group work process in creating the team, choosing the tools, working on the tasks and reporting the strategy to the client.
Reflection (due by Week 10) [20 marks]
The reflection should be written after you establish a successful virtual team. The reflection should describe the process of 4 main components of virtual management: team building, tools, procedures, and task management. Please use these guidelines on how to do so:
1. Virtual Team: (5 marks)
In this section, you need to describe the workings of your virtual team.
- Name your team.
- Who are your team members, and what are their roles?
- What are the personal objectives for each member?
- What is the collective goal for your team?
- Refer to the four different stages of team building? Have you experienced these stages (discuss)
2. Virtual Tool (5 marks)
In this section, you describe the process of choosing a tool for your virtual team.
- What virtual tool did you use to manage the tasks? (provide pictures)
- Describe the features this tool has (provide pictures).
- Why did you choose these tools? What are the other options?
- Suppose your budget was SAR 10k; how did you use that budget to get the best possible tool?
- How frequently does the team meet? How long is each meeting? (provide photos of the team meetings at different times)
- What are the meeting minutes? How have they been used effectively? (provide an example of your team meeting minutes).
3. Virtual work dynamics (5 marks)
- How did you create a virtual office?
- What are the challenges that you faced in your work? (discuss from different roles’ perspectives).
- How did you utilize vacation time, holiday times?
- How did you divide the workload?
- What are the challenges that your team faced in communication? (discuss from different roles’ perspectives).
4. Reports and presentations (5 marks)
- Provide an example of a proposed strategy that your team worked on to make the marketing campaign successful for the international company.
- The report should be 300 words that describe the best practices of doing virtual marketing in Saudi Arabia.
- The report should have an introduction, brief strategy, and conclusion.
- Include graphs and statistics to support your report.
- The international company representative in your team should provide his/her feedback on the report (one or two comments)
- The rest of the team should address those comments.
- Conclude your reflection.
Useful links:
- http://www.nottingham.ac.uk/studentservices/documents/planning-and-preparing-to-write-assignments.pdf
- APA reference system https://student.unsw.edu.au/apa
- About plagiarism http://wts.indiana.edu/pamphlets/plagiarism.shtml
- About plagiarism https://en.wikipedia.org/wiki/Plagiarism
Guidelines for the assignment:
- This is a group project (4-5 students in each group), which is part of your course score. It requires effort, collaboration and critical thinking.
- Use the given template below. One mark will be deducted if there is this template is not used.
- Your assignment must be supported by evidence and resources. Otherwise, your answer will not be valid.
- Use at least 3 different references from the SDL.
- Use font Times New Roman, Calibri or Arial.
- Use 1.5 or double line spacing with left Justify all paragraphs.
- Use the footer function to insert page number.
- Ensure that you follow the APA style in your project.
- Your project report length should be between 2000 to 2500 words.
Up to 20% of the total grade will be deducted for providing a poor structure of assignment. Structure includes these elements paper style, free of spelling and grammar mistakes, referencing and format.